Enshittification Meaning 2024 T20. The macquarie dictionary has named enshittification, defined as the gradual deterioration of a service or product, its 2024 word of the year. It’s my theory explaining how the internet was colonised by platforms, why all those platforms are degrading so quickly and.

What’s clear from these three words — “demure,” “manifest,” and “enshittification” — is how language has evolved in response to the digital age, with gen z leading the charge and. The macquarie dictionary, considered the standard reference on australian english, has named enshittification” as its 2024 word of the year.